Put a badge on your blog or website
| January 3, 2012 | Posted by michelle under Features |
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How about displaying a badge with a direct link to your store on Facebook on your blog or website? Novelo is now offering not one, but three badges created especially for you. With the badge, your store on Facebook gets more visibility within your website or blog and, as a result, the clients and visitors…
Novelo’s shopping mall has arrived!
| October 20, 2011 | Announcements |
How about a mall that is opened 24/7, without waiting lines and with a super-reinforced security? And what is even better, a mall where consumers can buy products without leaving the house and share the experience with friends, generating free publicity for the stores? This mall has just opened. It’s Novelo Social Shopping. And you’re…
Add a banner to your store and give it more personality!
| October 31, 2011 | Posted by michelle under Features |
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Right below your store’s name there’s a place for a banner, which you can use to further reinforce your brand and the communication with your clients.You can add an image or a flash video containing your store’s logo, the picture of one or more products that represent your type of business, a welcome message, or…
Add more images to your products
| October 10, 2011 | Posted by michelle under Features |
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Do you want to show how cool your products are and explore all of their angles? Now you have the Photo Album to help you with this task. The new tool that Novelo has just launched allows you to add up to five images to each item on sale on your store. How to install…
Invite your friends to join Novelo and earn bonuses
| September 27, 2011 | Posted by michelle under Uncategorized |
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Remember that friend that owns a business and wants to sell products online? And that other friend that is always after a good deal? Well, it’s time to introduce to your friends Novelo, a new way for buying and selling products online. When you invite people to join Novelo, you not only share the…
Where do ‘Likes’ come from?
| September 23, 2011 | Posted by michelle under Tips |
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One of the simplest and most efficient ways to promote your page on Facebook is the Like button. If you’re encouraging your page’s visitors to click there, great! But, in addition to doing this, it’s worth checking, on a regular basis, information on the source of these clicks and what motivated fans to manifest themselves…
The new Like Wall
| September 21, 2011 | Posted by michelle under Features |
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As of this week, you’ll have a series of extra tools specially developed to improve the management of your store on Novelo. And the first one is Like Wall. With Like Wall, you can put a sign on your store’s display inviting people to click on the Like button – only after that they’ll be able to see the products on sale.…
Tip of the week: Take social commerce beyond commerce
| September 21, 2011 | Posted by michelle under Tips |
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You’ve learned and memorized the lesson number 1: social commerce is the commerce conducted on social networks, a new trend of e-commerce that is continuously growing. This is correct! Now it’s time for lesson 2, which teaches that social commerce goes beyond the definition above. In practice, it’s much more than just selling or buying…
What are people buying online?
| September 21, 2011 | Posted by michelle under Uncategorized |
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A recent research conducted by the US Census Bureau showed that the products that drive most of the online e-commerce are hardware and software, clothing and books and magazines. On the other hand, items related to drugs and health are the most consumed in offline commerce. Impressive, isn’t it? In the table below, you’ll see…
Tip of the week: Create exclusive promotions to your store’s fans
| September 1, 2011 | Posted by michelle under Uncategorized |
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The example comes from Gilt, a famous American website which, since 2007, sells clothes and accessories for women, men and kids. The company also opened a store on Facebook and, to increase sales, it decided to make scheduled flash promotions. The strategy was named Sales Monday and this is how it works: Every Monday, at noon…
